The Gray Cat Blog
A comprehensive collection of blogs designed to assist small business owners and multi-unit operators.
“What we’ve got here is a failure to communicate” – from the movie, Cool Hand Luke
Fire. Aim. Ready. If this is your communications plan…..you may want to read on.
Amazingly, many companies do not t...
Gray Cat often gets asked to step into a senior-level role to manage an enterprise-wide project (https://www.graycatenterprises.com/blog/project-management)Â
We get tasked with leading the project ...
Want to improve your business-building skills but don’t know where to turn?Â
Introducing the Gray Cat Learning Series
I am John Matthews, Founder and President of Gray Cat Enterprises, Inc. Over my ...
Want more ideas?  For more information on Gray Cat Learning Series, visit: https://www.graycatenterprises.com/gray-cat-learning-series
Effective leadership involves a myriad of skillsets that when properly combined and executed creates a dynamic leader that can take their teams to levels never thought possible. It involves accountab...
Fire. Aim. Ready.
Is this your corporate communications strategy?Â
The art of corporate communications stems around the strategic management of information within an organization and its external s...
Most people that know me know that I like to get involved in the details and one area that I really like to dissect is a profit & loss (P&L) statement. In my opinion, this is where many people miss o...
One of the questions I ask audiences when I deliver presentations on retail marketing is “How many did a grand opening celebration for your store?” I am generally amazed that usually only 1 in 5 rais...
Excited to celebrate Gray Cat's 19th year!
John Matthews is the president and CEO of Gray Cat Enterprises and is responsible for the management of all consulting activities for the firm, which includ...
Every retail operator starts with that first, single store. They hone their operational skills; develop a “how-to-go-to-market” strategy; and hopefully find success for years to come. Then they get ...
I remember my first interview with a convenience store chain. Â
I had just spent 9 fast-paced years with Little Caesars Pizza as the National Marketing Director – we went from 1,300 stores to 5,000 s...