The Gray Cat Blog
A comprehensive collection of blogs designed to assist small business owners and multi-unit operators.
One of the biggest marketing mistakes I see is this: business owners invest hundreds of thousands of dollars opening a new location, then spend very little telling the community it exists.
A grand ...
Every organization will face change.
Whether it’s implementing new technology, restructuring departments, acquiring another company, introducing a new operating model, or replacing senior leadershi...
One of the most valuable management tools I’ve used throughout my career is a company scorecard.
Whether leading departments in large corporations or advising clients through Gray Cat Enterprises, ...
Growing a retail chain isn’t just about opening new stores—it’s about knowing when to improve, relocate, or close existing ones.
One of the biggest mistakes multi-unit operators make is falling in ...
“The nice thing about not planning is that failure comes as a complete surprise rather than being preceded by a period of worry and depression.”
— John Harvey-Jones
If you’re driving from Chicago to L...
Not long ago, self-service kiosks were viewed as a novelty. Today, they have become an expected part of the customer experience. From quick-service restaurants and convenience stores to airports, gr...
Business leaders love data, dashboards, and financial reports. Yet one of the most effective strategic planning tools remains surprisingly simple: the SWOT analysis.
SWOT stands for Strengths, Weak...
Few milestones are more exciting for a growing retail chain than breaking ground on a new location.
A new store represents confidence in the future. It signals that the organization believes in its...
Imagine having access to an extended team of experts who understand your industry, bring fresh ideas to the table, and are invested in helping your business grow.
Most companies already do.
They’re ...
Several years ago, a business owner approached me for help selling his company. After describing the business, its history, and its future potential, I asked a simple question:
“What do you think y...
Winning a customer’s business once is important. Giving them a reason to come back—and bring their friends—is where long-term growth begins.
One of the most effective and inexpensive local store ma...
It was one of those phone calls every executive dreads.
“The CEO would like to see you.”
As I walked toward his office, my mind raced through every possible mistake I might have made. Had I oversp...
