The Gray Cat Blog

A comprehensive collection of blogs designed to assist small business owners and multi-unit operators. 

Designing Your Customer-Driven Foodservice Operation Feb 06, 2023

Recently, I spoke at the Florida Petroleum Marketers Association on Developing a Winning Foodservice Strategy and the same holds true – foodservice is where it’s at in the...

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Know the Full Advantages of Foodservice Technology Feb 06, 2023

With every passing day, month and year, better for you foodservice options continue to infiltrate the convenience store industry.  Slowly but surely, the convenience store industry is...

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Targeting a Vertical Market Feb 06, 2023

Over my career I have worked with a number of organizations where making inroads into certain verticals (industries) was critical for our success.  Whether you target the banking, healthcare,...

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Gray Cat Makes Annual Donation Feb 03, 2023

In honor of “Emily the Cat” (the original gray cat from which the company name was created), Gray Cat Enterprises (along with new puppy, Bogey, in picture) makes its annual holiday...

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The Interim Executive Feb 03, 2023

The movie industry has been doing this for years.   With a screenplay in hand, a movie production house pulls together a team of production specialists including grips, gaffers, boom...

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Embracing the New World Feb 03, 2023

Raise your hand if you had the word “pandemic” in your strategic plans – and like that, the world quickly changed. While convenience stores were spared total closure during the...

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Creating An Offering Memorandum Feb 03, 2023

There comes a time in every entrepreneur’s life when they wish to exit their business. At that time, one of the most essential documents a business owner should create is an offering...

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Project Management Feb 03, 2023

“The nice thing about not planning is that failure comes as a complete surprise rather than being preceded by a period of worry and depression.”  — John Harvey-Jones

If...

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Local Store Marketing: Charities Feb 03, 2023

Developing a working relationship with influential, local charities in your trade area not only establishes your community commitment as a business owner, but can also provide an effective way to...

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Self-Service Kiosks Feb 03, 2023

Self-service kiosks continue to be a growing trend in retailing and is expected to accelerate over the years. This exploding industry has launched retailers to develop their own kiosk strategy in...

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Operational Excellence Feb 03, 2023

Managing a retail store is tough work.

Between operations, merchandising, marketing and facility upkeep, retail business owners have their hands full. Managing the details of retail is the...

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Local Store Marketing: Sports Sponsorships Feb 03, 2023

Most sports teams-especially the smaller, local teams-will have a variety of sponsorship packages that are available. Depending on your budget, it can determine the extent of your sponsorship....

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