The Gray Cat Blog

A comprehensive collection of blogs designed to assist small business owners and multi-unit operators. 

Forming An Advertising Co-Op Feb 06, 2023

When a multi-unit organization begins to grow, one common step in this process is the creation of advertising and purchasing co-ops that enable stores to pool their financial and strategic...

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48 Questions To Ask Your Future Employer Feb 06, 2023

The interview is coming to a close, and it has gone well. Points have been made in the most articulate fashion. Chemistry has been established. The wrap-up is near and then the interviewer asks,...

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Category Management Planning Feb 06, 2023

As you start to think about the upcoming year, planning for your annual merchandising and promotional schedule should be in place. For the multi-store operator, identifying the key initiatives...

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Time Management For Better Balance In Life Feb 06, 2023

“… And then one day you find, ten years have got behind you. No one told you when to run, you missed the starting gun… ” – Gilmour, Mason, Waters, Wright

What is the...

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Connecting The Dots – Creating A Seasonal Sales Strategy Feb 06, 2023

You may think about your business 24/7, but chances are your customers do not. Hard to believe, right?

I am a big believer that the successful businessperson is always considering how they can...

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Developing Open Communication With Your Vendor Partners Feb 06, 2023

Imagine a business world where resources were plentiful and industry expertise could be available at every juncture. Where decisions could be made that dovetailed alignment in support of your...

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Local Store Marketing: Overcoming Retail Wallpaper Feb 06, 2023

Customers who may have patronized your new store when it first opened may now be looking past it due to familiarity of surroundings. Savvy retailers need to shake it up a bit on occasion to...

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Creating A Policy And Procedure Handbook Feb 06, 2023

“Badges? We ain’t got no badges. We don’t need no badges! I don’t have to show you any stinkin’ badges!” – – from The Treasure of the...

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Starting Your Own Consulting Gig Feb 06, 2023

Recently, I celebrated my nineteen-year anniversary as a management consultant. It has always been a life-long dream of mine to be on my own and in 2004 I realized that goal. I had spent some...

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Marketing To Kids Feb 06, 2023

“Oh, what a tangled web do parents weave, when they think that their children are naive.” – Ogden Nash

Children have been marketed to for years. Retail industry titans have...

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Fostering Better Communication Through Franchise Advisory Councils Feb 06, 2023

Establishing a Franchise Advisory Council (FAC) as a formal communications system to ensure franchisees input with regard to store marketing and operations is a natural stepping-stone for a growing...

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Four Wall Analysis Feb 06, 2023

When it comes to managing a profitable operation, knowing your key financial drivers of the store is paramount. Developing a “Four-Wall Analysis” is a helpful tool to better...

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