The Gray Cat Blog
A comprehensive collection of blogs designed to assist small business owners and multi-unit operators.
One of the most interesting activities that I have been involved with regarding branding is called a Semantic Differential exercise. It is important to delineate salient attributes that form the brand...
Recently, I appeared on the Steve Denny podcast where he asked me what were the most important items for a new business to have in place.
In short, it is nailing the basics - not chasing the shiny pe...
Organic growth by a retailer is an exciting time for the company. Reinvesting earnings into the expansion of their branded stores through new construction communicates that a) business has been good; ...
Last week, I was asked on a podcast what was the single most important item a leader can implement. My answer was quick – hire people smarter than you. This shouldn’t be considered a threat to your ...
I recently created a new presentation called There’s a New Store in Town – Are You Ready for the Disruption?   This presentation covered a myriad of topics – with examples from both
...Staying top of mind with people - for both their benefit and yours - is critical in maintaining and growing long-term relationships.
 There are a number of ways that you access "all things Gray Cat".
- John Matthews Email: Â [email protected]
- John Matthews LinkedIn: Â www.linkedin.com/pub/john-matthews/0/53a/2
- G...
If you are looking for a greater balance to your life, entrepreneurship may be a solution. Â It can provide a mechanism for ramping up or ramping down work loads.
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If you’re willing to implement some of the ideas contained in any of these three Gray Cat books, you may have found some answers.
Learn how to cut $50 a mon...
Sure, we all want to make a lot of money but sometimes it is the lifestyle of entrepreneurship that is most attractive.
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I often present Gray Cat as an Operational Consultant - not a guy that tells you what to do, but rather a consultant that contributes and adds value to our clients bottom line.
In this podcast wit...
I am often asked what was the inspiration for starting Gray Cat - well, here it is in 90 seconds!
Want more ideas? For more information on Gray Cat Learning Series, visit: https://www.graycatenterpr...
