The Gray Cat Blog

A comprehensive collection of blogs designed to assist small business owners and multiunit operators.

Gray Cat Unleashed Episode 2: Key Performance Indicators (KPIs)

May 28, 2024


How many of you have heard the old adage:  “You can’t manage what you don’t measure?” 
There is a term called Key Performance Indicators (or KPIs) and they are a vital resource to managing your operation. Rather than relying on old adages and “I think” statements, KPIs help identify the key metrics of your company and focus your go-forward actions to address specific needs.
Key Performance Indicators take the guesswork out of your business. And set up correctly, KPIs can move a company from an anecdotal, backward reviewing to a forward planning, fact-based operation. 
In this episode of Gray Cat Unleashed, I highlight the key elements of Key Performance Indicators (KPIs).

John Matthews, President & CEO, Gray Cat Enterprises, Inc.

John Matthews is the Founder and President of Gray Cat Enterprises, Inc. a Raleigh, NC-based management consulting company. Gray Cat specializes in strategic project management and consulting for multi-unit operations; interim executive management; and strategic planning. Mr. Matthews has over 30 years of senior-level executive experience in the retail industry, involving three dynamic multi-unit companies. Mr. Matthews experience includes President of Jimmy John's Gourmet Sandwiches; Vice President of Marketing, Merchandising, Corporate Communications, Facilities and Real Estate for Clark Retail Enterprises/White Hen Pantry; and National Marketing Director at Little Caesar's Pizza! Pizza!